Global Breast Augmentation Market Expected to Reach USD 1.96 Billion by 2027

Factors such as weight loss, genetics, pregnancy and aging cause the breasts to lose volume and shape overtime. Cosmetic surgical procedures such as New York City breast augmentation seeks to help women restore lost volume and achieve a more youthful bust-line. With disposable income increasing at a fast pace, breast augmentation surgery is witnessing a huge surge in popularity throughout the world. The latest market research from FIORMARKETS estimates that the global breast augmentation market is expected to reach USD 1.96 billion by 2027, at a CAGR of 7.26% during the forecast period 2020-2027.

Breast Augmentation

Rated the most popular cosmetic surgical procedure by the American Society of Plastic Surgeons (ASPS), breast augmentation, also called augmentation mammaplasty, is a life-changing cosmetic surgery procedure that helps women to fix breast abnormalities, restore their breast volume and shape and feel more confident about their appearance.

The FIORMARKETS report segment the global breast augmentation market by surface, product, shape, procedure, end-user and regions.

  • By Surface: This segment includes:
    • Smooth
    • Textured

    According to globalnewswire, the smooth surface segment dominated the market and held the largest market share of 69.33% in the year 2019. The smooth surface shells are less thick than the textured surface which provides a natural look to the breasts, more free mobility and also comfort to the women.

  • By Product: On the basis of the product segment, the market includes four types of implants.
    • Saline breast implant
    • Structured saline implant
    • Form stable implant
    • Silicone breast implant

    The silicone breast implant segment dominated the market and held the largest market share of 34.91% in the year 2019, according to globenewswire.com. Silicone implants are softer in texture and more natural looking. Also, they pose less risk for the immune system as they are thicker and eliminate the possibility of leakage of fluid into the body.

  • By Shape: Implants are segmented by shape:
    • Round shape
    • Anatomical shape

    Round shaped breast implants held the largest market share of 68.20% in the year 2019 (globenewswire.com). They are preferred by majority of the women as they enhance overall appearance, and are expected to register high growth in demand during the forecast period.

  • By Procedure: On the basis of the procedure segment, the breast augmentation market includes
    • Inframammary fold
    • Transaxillary
    • Perioaeriolar
    • Transumbical

    The inframammary fold (incision at the intersection of rib cage and breasts to ensure ensures symmetrical breasts) segment dominated the market and held the largest market share of 33.29% in the year 2019 (globenewswire.com).

  • By End-User: The end-user segment includes
    • Hospitals
    • Ambulatory care settings
    • Cosmetology clinics

    Hospitals accounts for majority of the market share due to the availability of advanced facilities and better treatment. It held the largest market share of 43.10% in the year 2019. However, cosmetology clinics are also expected to register a high growth rate owing to the wide scope of customization and advance cosmetic procedures.

  • By Region: On the basis of geography, the global breast augmentation market is grouped as follows:
    • North America (U.S., Canada, Mexico)
    • Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
    • Asia-Pacific (China, Japan India, Rest of APAC)
    • South America (Brazil and Rest of South America)
    • Middle East and Africa (UAE, South Africa, Rest of MEA)

North America accounted for majority of the market shares, that is, 40.72% in 2019. The region has witnessed a growth in demand for cosmetic surgical procedures owing to the increased desire for aesthetic improvement and also due to the rise in breast reconstruction procedures. With increase in per capita income and expansion of the cosmetology clinics, Europe is also expected to register higher market growth in the forecast period.

The report also provides information on notable players in the breast augmentation market such as Ideal Implant Incorporated, Sebbin, Allergan, Johnson & Johnson, Health & Aesthetics, Establishment Labs S.A., etc.

New York City breast augmentation options include breast implants and composite breast augmentation. The implant procedure involves surgically inserting FDA approved breast implants – saline-filled, silicone gel filled implants, gummy bear or IDEAL implants – to achieve the desired enhancement. Implants are usually placed behind the breast tissue or under the chest muscle. They come in different sizes and shapes – such as tear-drop, or round and with textured and smooth surfaces – to fit any woman’s breasts and body type. The composite breast augmentation procedure involves combining implants with fat transfer to provide a softer and more natural look and feel. Regardless of the technique, having breast implant surgery expert cosmetic surgeon in New York City is crucial for the best results.

It is important to note that the COVID-19 pandemic is having a tremendous impact on the way of life across the globe and may affect these predictions. However, though Google Trends reported that searches like plastic surgery, liposuction and breast augmentation dipped during the period of shutdowns in the US, the American Society of Plastic Surgeons (ASPS) noted that queries rebounded in June and actually increased compared to last year.

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